Monday 16 December 2013

Main Task Flat Plans and Written Rationale


For my Front Cover, I have decided to use basic features found on most magazine covers. I have chosen to use a skyline to advertise either articles or an advertisement as it would intrigue readers into wanted to read the magazine. The Masthead will be below the Skyline and cover the whole of the width of the cover with the essential information below on the left - the essential information includes the issue number and magazine website. Below those, I will have my main image which will be of one of my friend's posing as Dannicka from the band Evarose. Across the image will be the main coverline and subheading. The coverline will be something short, but including enough information to intrigue people into wanting to read the article - the subheading would provide slightly more information to also intrigue the readers. Below the main image and coverline/subheading will be more Coverlines. Finally, I will have my barcode and date at the bottom right of the page - like most magazines.


At the very top of my contents page will be the masthead - the name of the magazine- as in most magazines, the companies use the masthead as the title of the contents page, instead of the word "Contents." Below the masthead taking 3/4 of the width of the page will be the main article image with other images on the right of it. Below the other images will be a letter from the editor - a feature i have noticed in several magazines - such as Kerrang!. Below the letter will be an advertisement for a magazine subscription - also found in many magazines. Finally, The main contents of the page will be below the main article image - it will include page numbers and titles of pages.


For my double page spread, the article will be an interview with Dannika from Evarose - my friend will pose in the photos as Dannika.  There will be a pull quote from the text as my article title which I have found very common in magazines such as Kerrang! - a magazine that has influenced me when choosing conventions. The pull quote will intrigue readers as pull quotes tend to draw readers in without giving away too much information about the article/interview. Below the Pull Quote will be a Strapline, giving a short description of what the article is about/who it includes. The Strapline is designed to, along with the strapline, draw readers in by giving them a little extra information, adding onto the article title. The Main Article will feature below the title and Strapline and will start with a Drop-caps - a feature found in most magazines. The Drop-caps indicates where the article starts, if unclear to the reader. The main article will be in the form of an interview. On the following page, the Main Image will cover most of the page - a photo of my friend posing as Dannika. The image indicates who the article is about - when flicking though a magazine, if there was no images, readers would most likely not know who each article was about. The image will be taken, if available, in a studio to made sure it is professional looking. Also, if needed, photoshop can be used to edit photos that may be slightly over/under exposed. Finally, below the main image will be other images of my friend in different areas/different poses. Below each image will be an anchor - the anchor tells readers what is going on in the photo - in magazines such as Kerrang! editors use anchors to add comical comments on the photos. 

Thursday 5 December 2013

Analysing Previous Student Work


Analysing Previous Student Work



Name of Magazine
Strengths
Weaknesses
Grade I 
awarded 
and reason
IMAGE
The design of the pull-quote is professional and unique. The house style colours are consistent – it stands out. The images and logo used are very professional and not pixelated. The photoshop/editing on the images is professional looking.  The density of the font is good. The contrasting colours on the contents page look professional.   
The cover line colour clashes against the red lines in the background. The “Scan box” looks out of place – it would have looked better on the contents page. The font is almost “too standard” in the article. The main image on the cover has shadows that seem unnatural. Bad grammar has been used in the double page spread. The background colour on the contents page is too bold – texture could have been added. There is no anchor on the double page spread – readers wouldn’t know what the image is/who the image is of.
B
Sound Check
The photos used have been took at concerts and not taken from the internet. They have included “posters” which are common in music magazines. Band logos have been used.  Anchors have been used for the images.
The photos are too dark – although being good shots of the band members.
The photos used are quite dark which clashes with the grey and black house style which makes the whole style seem bland. The text used in the contents page and double page spread is too unprofessional. For the background of the contents page and double page spread is just a block colour – texture could be added to make it look more appealing.  The page number is also incorrect for the contents page and the numbers in the contents page are random.
C
Strobe
The photographs used are good quality. Photoshop has been used effectively – putting images in front of the text.
The layout of the double page spread is pretty simplistic – the background colours are completely bold which makes it look quite un-professional and not very aesthetically pleasing. On the front cover, some of the text blends in with the colour behind it which makes it hard to read and almost hurts the eye when straining to read it. The white background could have a slight texture to it to make it look less flat and more professional. The use of photoshop on the front cover doesn’t look right – the blur tool used to create the smoke effect.

C



What have I learned from looking at last year’s student work?


I have learned that I need to pay close attention to photos that I take – making sure that they are not blurry/out of focus. Also, I have learned that attention to detail will increase how aesthetically pleasing. Using block colours as backgrounds make the magazine look quite unprofessional, so I will try to avoid doing that.



How will I apply this to my own work?


I will make sure that my photos look professional before creating my magazine – if possible, using the studio when taking the photos. I will make sure that to give my magazine more depth – aesthetically – I will not use block colours, instead non-block colours – e.g shading.





Coursework Stage 2 Planning

 
Proposal Form
 

Describe your idea for the brief:
I have decided to create a rock magazine with both older and newer rock bands – I will create a front cover, contents page and double page spread. The target audience will be around 14-40 year olds. I will use typical conventions found in a magazine.
Genre/ sub genre: list similar texts which have inspired your thoughts
The genre of the magazine will be both modern and classic rock – I have used the layout of Kerrang! and Rock Sound as inspiration for the presentation of the double page spread and contents page.
Target audience: gender/ age/ characteristics/ behaviour
The target audience of my magazine will be teenagers and above – there will be no specific age limit to the magazine due to the wide variety of rock genre eras that I will cover. However,the main audience will most likely 13-40 year olds as theyare more likely to buy a magazine with more modern rock music along with the older stuff. Due to this older target audience, I will not need to use excessive amounts of bright colours; however I will use bright colours where necessary.
Major conventions On my front cover I will use a masthead, main image, main coverline, sub-headings, essential information – barcode, website, price – other images and possibly a skyline. I have chosen to use these as they commonly feature on a front cover of a magazine and are essential to ‘sell’ the product. For my double page spread I will use a dominant image along with smaller images in which I will add an anchor to them all. I will also use pull-quotes to draw the readers in, a strap line below the article title and drop caps in order to indicate where the article begins.
Conventions I have decided that I will use most basic conventions when creating my magazine. However, I do not want to use too many conventions to make my work look over the top.
Original images: I will use images that I have taken of my friends posing as band members – e.g Evarose. To get the best lighting I will either take the images outside using natural sunlight or in a studio if possible. Also, by taking the photos outside, I have a variety of places to use as the background in the shots – e.g landscape shots.
Potential difficulties/ Plan B: When creating my magazine I may experience problems when using the computers – e.g photoshop not working correctly. I will overcome this by backing up my work at home and working at home whenever possible – this depends on the work load that I may have at the time. Also, when arranging to take photos of my friends, they may not turn up leaving me with no photos for my magazine. I will overcome this by having a backup plan – such as taking photos at college when my friends are available.

 
 
 

Tuesday 26 November 2013

Institution Research


Institution
Details
Publications
 
Bauer Media
 
 
Founded in 1875. Headquartered in Hamburg, Germany.
Privately owned and under management by the Bauer family.
World circulation: 38,000,000 per week.
300 magazines in 16 countries worldwide.
 
Bella
Take a break
That’s life!
Q
Kerrang!
TVChoice
TVQuick
Closer
MOJO
FHM
 
Immediate Media Company
 
 
A combined publishing house, combining the former assets of Origin Publishing, Magicalia and BBC Magazines.
Over one million active subscribers
Sell over 70,000,000 magazines each year
Third largest Magazine Publisher.
 
Radio Times
Countryfile (BBC)
Music (BBC)
History (BBC)
Top Gear (BBC)
Match of the Day (BBC)
Top of the Pops (BBC)

 
Hearst
 
 
Based in the Hearst Tower in Midtown Manhattan, New York City.
Founded by William Randolph Hearst.
One of the largest diversified communications companies in the world.
15 daily and 36 weekly newspapers and more than 300 magazines worldwide.

ELLE
Marie Claire
Cosmopolitan
Esquire
Car and Driver
Country Living
Elle Decor
Good Housekeeping
House Beautiful
O, The Oprah Magazine
Popular Mechanics
Road & Track
Seventeen
Town & Country
Veranda
Woman's Day
Food Network Magazine
 
 
 
 
 
Dennis
 
Founded by Felix Dennis in 1974.
One of the world’s leading independently owned media companies with a turnover in excess of £95 million a year.
Publishes over 70 magazines, digital magazines, websites and mobile sites throughout the world.

 
Computer Active
Viz
Men’s Fitness
MacUser
Digital SLR Photography
CloudPro
PCPro
I have decided to use Bauer Media Group as my magazine Publisher as it is most suitable. The reason for this is that it publishes two well known music magazines - Kerrang! and Q; however, it does not publish a music magazine that covers older Rock music just as much as it covers modern Rock music - the genre which I have chosen for my magazine.

Thursday 14 November 2013

Coursework Stage 1 Planning

Type of Magazine
The magazine is a Rock magazine - covering rock music from both the past and present.

Name of Magazine
I have decided to name my magazine "Breakthru" like the Queen single from The Miracle album.

Audience
I am going to aim my magazine to ages 14+. I will cover both old and new Rock music so the magazine is aimed at a variety of ages.

Audiences - Attitudes and Interests
The audiences will listen to rock music - there will probably be a varied audience as the bands I will feature will be both old and new.

Outlet
The magazine will be sold in most large newsagents along with supermarkets like Tesco and Morrisons. It will also be sold in music stores.

Necessary information
The magazine will feature a bar code, website, price and issue number on the front cover.

Selling Point
The magazine will feature both recent and older bands so it can appeal to a large audience. It will also cover many sub-genres of rock.

Theme
The theme of my double page spread will be an interview with an artist/band - I will have my friends pose as the particular artist.

Images - Front Cover
The image that I will use for the front cover will be an image that I took of one of my friends posing as a rock artist.

Other images:
I will use images that I have taken myself at concerts and images of my friends and/or myself.


Thursday 31 October 2013

Contents Page: Deconstruction

First Deconstruction: Kerrang!

Masthead:
The Masthead of the contents page of Kerrang! magazine is at the top left of the page. The font used is the same as the Kerrang! logo - an easily recognizable logo, especially for fans of the company. Also, the use of the left aligned masthead - in a medium sized text suggests that the magazine is well known and easily recognizable - even by its contents page. The colour yellow being used in the masthead stands out against the dark background; despite it being a bright colour, the yellow still keeps the contents quite neutral.

Main Image:
The main image of Gerard Way stands out due to the fact it's black and white - compared to the colour images and the yellow text. When first seeing the contents page, your eyes are immediately drawn to the image due to it's size, compared to the other images and the rest of the contents page. The image is in the top right of the page and takes up just over a quarter of the page suggesting its importance in the magazine. In the photo, Way is looking directly at the camera which tends to draw the reader in.

Other Images:
The other images on the contents page are all relating to the main image - all being My Chemical Romance images. As mentioned previously, the photos take up, overall, half of the page which suggests the importance the people shown in the images are to the magazine/readers. The images are all part of the 'My Chemical Romance Poster Special' and due to them being the images on the contents page suggests that for that particular issue, that is what readers want/have anticipated the most. Below the other images, there is a photo of the editor of Kerrang Magazine which simply suggests that readers are interested about the people being the magazine.

Information about Contents:
The contents part of the page is positioned in the bottom half of the page and supplies readers with brief information about what can be found in the magazine - most pages being referenced having a brief description about what the article is about. The text is split up into sectionsFeedback, News, Win, Live Reviews, Features, Album reviews, Gig Guide, and The K! Quiz; the use of these subheadings makes the readers feel like they are getting a bit of everything - their money's worth.

Font:
For the subheadings, the font used is the same as both the Kerrang! logo and the Contents Page title due to the subheadings giving readers important information about what can be found in the magazine - showing the magazine contains more than it's stereotypical trait. The colour of the contents font overall is black; the page numbers are in red which stands out against the plain white background. The use of bold - yet quite neutral - colours for the font suggests that Kerrang! as a magazine are trying to appeal to their target audience - teenagers and older - and are trying to keep their contents neutral, in contrast to brightly coloured - brightly coloured magazines are usually seen as childish.

Essential Information:
Below the Masthead of the contents page is the issue number and cover date. This provides readers with essential information that they may require. The use of the repetition of the essential information - also found on the front cover - helps readers have easier access to finding the information, especially due to the front cover information is usually quite small.

Colours:
The overall colours used on the page are part of a set theme and are consistent throughout the page, increasing magazine quality. As mentioned above, the colours are not too outrageous which suggests the appeal the magazine are trying to create with the target audience.

Composition:
Overall, the composition of the page is quite neat and effective. The use of a simple half-paged structure, despite being considered boring, easily appeals to readers - as readers care more about the content of the magazine and wouldn't be put off by a boring magazine.  

Second Deconstruction: NME 


Masthead:
Unlike the previous magazine, the Masthead of the contents page of NME is "Inside this week" centered at the top of the mage instead of actually being the name of the magazine, this suggests that the magazine format is easily recognizable to readers.  Due to the unusual format of the contents page, the editors have chosen to use a simple 3-worded masthead in order that readers can recognize that the page is a contents page. The text is all black and stands out against the white background, making it quite a traditional format - almost like a newspaper, which the magazine used to be like several years ago. This simple colour scheme is a theme throughout the whole magazine. 

Main Image:
The main image on the page is centered, in the top half of the page and is of "Swim Deep". The image itself is in colour, but mostly dark shades. The flowers in the image stand out against the dark colours of the image which draws readers' eyes to the image. In addition, the man's eyes are looking at the camera which tends to draw readers in. 

Other Images:
For each important article in the magazine, there is an image in the contents page at each side and below of the main image - this includes 6 images.  Each image is of a different artist - ranging from David Bowie to Justin Timberlake - this suggests that the readers of the magazine are from different backgrounds with various tastes in music. By using images of completely different artists, the magazine is trying to appeal to most audiences.

Information about Contents:
Below each image is the page number in which that article features. In addition there is a quote from the article which entices the reader, making them want to read that certain article. The rest of the contents is in a small text under the heading "Plus" - this emphasizes on the main articles being important as below the heading "Plus", each page that is mentioned doesn't mention any artists and have simple names like "Crossword" of "Features. 

Font:
Throughout the contents page, the same font is used - excluding the Masthead and the quote for the main article. This supports the idea of the NME using quite a simple but effective  format  - due to NME being a long-running magazine, this appeals to the older audiences.


Third Deconstruction: Rock Sound




Masthead: 
Unlike both previous magazines, at the top left of the first page there is the Masthead "Contents" which is quite unusual. However, due to the layout of the two pages - there is many images - the editors need to make it clear that the page is a contents page. In addition, unlike the previous magazines, this contents page has several different parts to it, each having their own mastheads - "Welcome to Rock Sound." "The Noise", "In Rock Sound this month", "Reviews" and "19 New Bands You Need to Hear" - this gives us an idea that the magazine is trying to appeal to everyone and include as much as possibly - especially due to it being a monthly magazine.

Main image:
The main image of the page is of the band Avenged Sevenfold. In the image, each member is looking directly at the camera- and therefore the readers- which tends to draw readers in. In addition, lead singer M.Shadows is pointing directly at the camera- and the reader- which enhances on the point of the image to draw the readers in. It also suggests that in that particular issue, Avenged Sevenfold are part of their main article.

Other Images:
Alongside NME, Rock Sound have included images of mainly every band/artist that is relevant in that particular issue. This, as mentioned above, helps to appeal to more than one specific audience - even though the magazine is a rock magazine - unlike the NME.

Information about Contents:
The contents page itself has been split into different parts - as mentioned above - each part differing in importance in the particular issue - for example, the pages listed in "The Noise" section of the contents page are less important than those listed in the main contents "In Rock Sound this Month". This helps the reader identify which articles are more important; it also helps the readers find the articles, if looking for a particular article. Within each image is a small text box telling readers who the artist/band in the image is, and what page they can be found of. Therefore, this helps fans of particular bands and artists find the article that most interests them easier. 

Font:
Throughout the whole contents page, the same font has been used. This shows a level of consistency which suggests that the font and the way everything is presented is a large part of the Rock Sound magazine. It could also suggest that by using one font style, it puts more emphasis on the actual magazine content - what readers buy the magazine for. 

Photoshop Skills Development

To Develop my Photoshop skills, I have taken an image of Jarvis Cocker of Pulp, and a separate image of a bar-code and made them into a magazine cover with text to show where the Masthead and Main Coverline would be. 
I have created a .gif file on http://makeagif.com/ to show my Photoshop process. 













In order to create this, I had to unlock the "Background" layer by double clicking on the layer and naming it something other than "Background". Next i adjusted the way the image appeared using the Brightness/Contrast and Hue/Saturation tools found in Image>Adjustments along the menu bar. Then I duplicated my layer so that I am able to change the background colour of the image - separating the image from the background. To change the background colour, I selected the background of my duplicated layer using the "Magic Wand" tool which selects areas of an image that are of a similar colour. Once selecting the whole background, I deleted it. Next I went back onto my original layer and selected a colour on the colour palette and by using the paint bucket tool, I was able to change the colour of the background to blue. After changing the background colour, I used to blur and eraser tool to soften off the edges of the image to make it look better. I added text to show where the masthead, coverline and subheading would be if it were a real magazine. For the masthead, I made sure that the text layer was below the image layer so that the text would be behind Jarvis' head. Finally, I added in a bar code to the bottom left of the image and saved the image as a JPEG.

Tuesday 22 October 2013

Preliminary Task - Front Cover and Contents

For my Preliminary Task, I have created a Front Cover and Contents Page for a College Magazine on Microsoft Publisher.
 
Front Cover
 
 
 
 
Contents Page



 
 Evaluation:
 
 Strengths: For my magazine, I took appropriate images from around the college for on both my front cover and contents page which I will also do for my next magazine. I have also used key conventions usually found in a magazine which makes the magazine look more professional. My target audience was college students, therefore I used coverlines and stories that I feel would be relevant to them/interest them. When making the magazine, I tried to use a variety of colours which proves affective for the target audience, however, for my music magazine this will be used but to a toned down extent due to the audience.

Weaknesses/Improvements: The fonts that I used are too 'plain' and by using different/more aesthetically pleasing fonts which will overall improve the look of my magazine - along with draw everything together instead of making it look out of place. In parts I have consistent use of capital letters and in other parts I have not; therefore, I need to make my use of capital letters consistent to make the magazine look more professional. In addition to using different fonts, for my contents page I could add text over the images to draw everything in together.
 
 


Thursday 17 October 2013

Preliminary Task Flat Plans

I have created two flat plans for my magazine cover and contents page on Microsoft Publisher. Below are the flat plans and some information about them.
Magazine Cover


For my magazine cover, I plan to have my layout as above. My Masthead will feature at the very top of the page - spreading across the whole width as it will easily catch attention - it will also be brightly coloured.  My cover lines will be at the left of the page going down the page - they are also some cover lines at the bottom of the page - this is to tell readers what can be found in the magazine. My main image will take up most of the page to grab attention - it will also let readers know what the main article of the magazine will be. Covering the bottom of the main image is the Main Cover line and Sub-heading, as does the image, these allow readers to know what the main article is about. I have featured a Skyline above the Masthead which will be an advertisement. Finally, at the bottom right of the page is the bar code and essential information, this allows readers to know about the price of the Magazine, along with the website.

Contents Page


My Contents page will follow the same format as the Cover, with the same colour scheme to follow the theme. I have decided for my Contents page, the Masthead used on the cover will feature at the top left of the Contents page as I feel that using the title 'Contents' isn't necessary. Below the Masthead will be the main image - a similar image to that on the Cover of the magazine - leading readers to the same article. Below the main image is two other images that will be for less important articles; the reason for this is that it advertises other articles and by using visual examples it will attract more people to those article. Going down the right side of the page in a column will be the Contents, listing article names and page numbers, this is to guide people to each page.
Below the images I will have a brief letter from the editor which allows people to get to know the editor and the reasons behind each article. Finally, below the editors letter I will have an advertisement as it is commonly found in magazines. 

Thursday 10 October 2013

Inspirational Texts / Mood Board

I have done some research on Youtube, and have found that these are the types of artists and bands that will appear in my magazine.



























I have created a Mood Board on http://www.bighugelabs.com/  of artists that I have decided to include in my Magazine.





Thursday 3 October 2013

Magazine Cover Deconstructions

I have chosen three different magazine covers - from three different magazine companies - and deconstructed them, mentioning the features used and why they are effective in making people buy the magazine.
I created my magazine deconstuction on PowerPoint and uploaded it to SlideShare.



Thursday 19 September 2013

Key Features of a Magazine Cover

I found this image by searching on Google images for Kerrang Magazines. I have added the features around the magazine.







Masthead:
The Masthead is the title/brand of the magazine. It is usually found in the top left of the cover, but sometimes can be across the whole cover.
Main Image:
The main image is most likely the biggest image on the magazine cover. It is usually associated with the main Coverline, grabbing people's attention and showing them what is the main article in the magazine.
Main Coverline:
The main Coverline is usually associated with the main image of a magazine cover. It tells people what is in the magazine - usually the main article/feature.
Coverlines:
Coverlines are just the same as the main Coverline, however, they are not advertising the main article - they are advertising other articles/features in the magazine. They feature on the sides of the cover - so they do not cover the main image.
Subheadings:
The Subheadings are teasers to what can be found inside the magazine. They do not give away much information, just enough the sell the magazine.
Essential Information:
The Essential Information usually consists of a date, price, issue number and sometimes a website address.

Tuesday 10 September 2013

Media Foundation Portfolio Brief

I must complete two linked tasks. The set brief is as follows:

Preliminary exercise: using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and a masthead. Additionally you must produce a mock-up of the layout of the contents page to demonstrate your grasp of DTP.

Main task: the front page, contents and double page spread of a new music magazine (if done as a group task, each member of the group must produce an individual edition of the magazine, following the same house style).

All images and text used must be original, produced by the candidate(s), minimum of four images per candidate.